Website design Brisbane · Australia-wide
We design conversion-focused websites for Australian businesses: built to rank on Google, then turn visitors into calls, enquiries and sales. Agency-level strategy from a senior team behind $20,000+ websites, without the agency price tag.
Our team has designed for
Where are you starting from?
No website yet?
Skip the cheap template you’ll outgrow in a year. We plan, design and build a website that’s ready to be found on Google and to win customers from launch day.
Website not performing?
If you’re invisible on Google, or visitors leave without calling, a fresh coat of paint won’t fix it. A strategic redesign fixes the cause.
Our approach
We structure every page around the searches your customers actually make, so Google understands exactly what you do and where you do it.
Ranking is only half the job. We design the journey from first glance to enquiry, so the right visitors pick up the phone.
More calls, enquiries, bookings and sales.
Book a free strategy callServices
Every service has one job: more calls, enquiries, bookings and sales. From small business websites to complete website redesigns, we design for Brisbane businesses and clients Australia-wide.
Not sure which you need? We’ll tell you on a free call.
Book a free strategy callWhy SMEL
SMEL Media Group is a new name backed by an experienced team. Before founding SMEL, our designers created websites worth $20,000+ for businesses across ten industries. We bring that same strategy and craft to every project — with a lean team, so you’re paying for expertise, not account managers and office overheads.
Book a free strategy callNo hand-offs to juniors. The people who plan your site are the people who build it.
From trades to law firms, we know what your customers need to see before they enquire.
Every page has a purpose, a keyword and a next step before design begins.
Lean, hand-built code for quick load times on every device — good for Google and for buyers.
Industries
Our team has designed high-end websites across these industries, so we start every project knowing what makes buyers in your market enquire.
Featured work
A selection of recent SMEL projects and the results they deliver. New case studies are added as projects launch.
How it works
We learn your goals, customers and competitors, then tell you honestly what will move the needle. You’ll get a clear, fixed quote.
Keyword research, sitemap and the conversion path for every key page — agreed before any design starts.
A custom design shaped by your industry, refined with your feedback, then hand-built for speed.
SEO set-up, redirects, analytics and training, so your site starts working from day one.
Founding client offer
We’re taking on a limited number of founding clients. You get our full senior team and process at a founding rate. In return, we ask for honest feedback and permission to share your results.
[X] founding spots available for [Month Year]
Book a free strategy callWe refine your design until you’re happy before we build. [Confirm the terms you offer].
A clear quote before we start. No surprise invoices.
Your website, domain and content belong to you. Always.
Stay with us because it’s working, not because you’re stuck.
Client words
[Add a real client testimonial here. The best ones mention a specific result, like more calls, enquiries or sales.]
[Client name][Role], [Business], [City]
[Add a real client testimonial here. Mention what it was like working with a senior team directly.]
[Client name][Role], [Business], [City]
[Add a real client testimonial here. Mention the industry or problem you solved.]
[Client name][Role], [Business], [City]
FAQ
Can’t see your question? Call us or book a free strategy call and we’ll give you a straight answer.
Every project is quoted on its scope, so you only pay for what your business needs. Small business websites start from [$X] and larger or e-commerce builds from [$X]. After your free strategy call you’ll receive a fixed quote, with no surprise invoices.
Start with a free strategy call. We’ll talk about your business, your customers and your goals, then map out the pages, content and SEO foundations you need to launch properly. No audit or existing site is required.
Not always. On your strategy call we’ll look at what’s holding your site back — speed, structure, content, calls to action or technical SEO — and recommend the most cost-effective fix, whether that’s targeted improvements or a full website redesign.
Protecting your rankings is part of our process. We map your existing pages, keep what’s working and set up proper redirects, so the authority you’ve built carries over to the new site.
Most small business websites take around [X–X] weeks from strategy call to launch. Larger and e-commerce sites take longer. You’ll get a clear timeline with your quote.
We’re based in Brisbane, but we design websites for businesses Australia-wide. Strategy calls and reviews happen over video, and we’re always happy to meet in person in Brisbane.
Yes. We build on WordPress and set it up so you can edit text, images and pages yourself. We’ll show you how at launch.
We design for search rankings and conversions together, rather than one or the other. You work directly with senior designers whose background is $20,000+ websites across many industries, without paying for big-agency overheads.
Let’s talk
Book a free 30-minute strategy call. Whether you’re starting from scratch or rebuilding, you’ll leave with clear next steps and a fixed quote. No pressure, no jargon.
VisitLevel 1, Suite 1105, 241 Adelaide Street, Brisbane QLD 4000
![[Client name] — [Industry] · Website design](https://smelgroup.com/wp-content/themes/smel-media/assets/img/placeholders/work-1.svg)
![[Client name] — [Industry] · Website redesign](https://smelgroup.com/wp-content/themes/smel-media/assets/img/placeholders/work-2.svg)
![[Client name] — [Industry] · E-Commerce](https://smelgroup.com/wp-content/themes/smel-media/assets/img/placeholders/work-3.svg)
![[Client name] — [Industry] · New website](https://smelgroup.com/wp-content/themes/smel-media/assets/img/placeholders/work-4.svg)
